: Which is Better in 2026? | AgentStackPro
CRM & Sales · 2026 Comparison

Keap vs Ontraport

Which CRM & Sales tool is right for your business in 2026? We compared 18 features across pricing, integrations, ease of use, and more.

Keap

CRM & Sales

"Keap is a customer relationship management (CRM) platform that automates marketing tasks, tasks, and invoicing to help small businesses grow."

Visit Keap →

Ontraport

CRM & Sales

"Ontraport is an all-in-one business automation software that specializes in marketing automation, CRM, eCommerce, and more."

Visit Ontraport →

🏆 Winner for Small Business

Ontraport

Keap has a strong edge in user experience and essential CRM functionalities, making it well-suited for small businesses.

✅ Keap is best for…

  • • Easy onboarding
  • • User-friendly interface
  • • Affordable pricing

✅ Ontraport is best for…

  • • Advanced marketing capabilities
  • • Comprehensive support
  • • High-level automation

🏆 Winner for Mid Market

Ontraport

Ontraport outperforms Keap with its advanced automation and extensive integration options, making it ideal for mid-sized businesses.

✅ Keap is best for…

  • • Simplicity in operations
  • • Basic automation needs
  • • Cost-effective solutions

✅ Ontraport is best for…

  • • Robust feature set
  • • Scalable solutions
  • • In-depth reporting capabilities

🏆 Winner for Enterprise

Ontraport

Ontraport excels in advanced features and extensive support options, catering best to the complex needs of enterprise-level organizations.

✅ Keap is best for…

  • • Easy management of contacts
  • • Basic marketing needs
  • • User-friendly CRM

✅ Ontraport is best for…

  • • Complex automations
  • • Comprehensive analytics
  • • High-level customization

Pricing Plans

Keap Plans

Keap Grow $79/mo
Keap Pro $149/mo

Ontraport Plans

Ontraport Basic $79/mo
Ontraport Plus $147/mo

Feature Comparison

Feature Score Summary

18 features compared across 18 categories

6 Keap wins
0 Ties equal
12 Ontraport wins

Pricing

1 feature
Monthly Cost Keap wins

Keap

$79

Ontraport

$79

User Interface

1 feature
Ease of Use Keap wins

Keap

High

Ontraport

Medium

CRM Features

1 feature
Contact Management Keap wins

Keap

Advanced

Ontraport

Basic

Automation

1 feature
Workflow Automation Ontraport wins

Keap

Limited

Ontraport

Advanced

Customer Support

1 feature
Phone Support Keap wins

Keap

Yes

Ontraport

Yes

Email Marketing

1 feature
Campaign Management Ontraport wins

Keap

Basic

Ontraport

Advanced

Reporting

1 feature
Analytics Dashboard Ontraport wins

Keap

Basic

Ontraport

Advanced

Integrations

1 feature
Third-Party Integrations Ontraport wins

Keap

Moderate

Ontraport

Extensive

Mobile App

1 feature
App Quality Ontraport wins

Keap

Good

Ontraport

Excellent

Customization

1 feature
Custom Fields Keap wins

Keap

Yes

Ontraport

Yes

Security

1 feature
Data Encryption Keap wins

Keap

Yes

Ontraport

Yes

Lead Scoring

1 feature
Lead Qualification Ontraport wins

Keap

Basic

Ontraport

Advanced

Training Resources

1 feature
Onboarding Assistance Ontraport wins

Keap

Moderate

Ontraport

Extensive

Sales Management

1 feature
Sales Pipeline Ontraport wins

Keap

Basic

Ontraport

Advanced

Website Features

1 feature
Landing Pages Ontraport wins

Keap

Limited

Ontraport

Advanced

Event Management

1 feature
Event Tracking Ontraport wins

Keap

Basic

Ontraport

Advanced

Social Media Integration

1 feature
Social Media Tools Ontraport wins

Keap

Limited

Ontraport

Advanced

Scalability

1 feature
Growth Features Ontraport wins

Keap

Moderate

Ontraport

High

Frequently Asked Questions

Which is cheaper, Keap or Ontraport?

Both tools have similar starting points at around $79/month.

Who is Keap best suited for?

Keap is highly recommended for businesses that specifically need: easy onboarding, user-friendly interface, affordable pricing.

When should I choose Ontraport instead?

Ontraport is the better choice if your primary focus is: advanced marketing capabilities, comprehensive support, high-level automation.

What is the final verdict on Keap vs Ontraport?

Keap has a strong edge in user experience and essential CRM functionalities, making it well-suited for small businesses.